Q1 2024: Top Investing & Financial Apps in the US - A Sensor Tower Analysis

In the first quarter of 2024, the investing and financial management app landscape saw varying trends in user engagement and downloads across the top applications in the United States. Sensor Tower data provides a clear picture of how these apps performed.

Crypto.com - Buy Bitcoin, ETH experienced a significant surge in downloads, starting the quarter with 47K and peaking at 224K in early March. Weekly active users also saw an upward trend, from 649K in the first week of January to over 1.1M by the first week of March, before settling at 827K by the end of the quarter.

Robinhood: Investing for All, another key player, showed a strong performance in downloads, which increased from 73K to 163K by early March, followed by a slight decrease to 110K towards the end of March. The app's weekly active users remained robust, hovering around the 5M mark, with a peak of 5.6M in early March.

Fidelity Investments maintained a steady download rate throughout the quarter, with a notable spike to 130K in late January. The app's weekly active users experienced a gradual increase, starting at 1.9M and reaching over 2M by February's end, indicating consistent user engagement.

Coinbase: Buy Bitcoin & Ether saw fluctuating download numbers, with a notable dip to 44K in late January, but rebounded strongly to 167K in early March. The weekly active users for Coinbase followed a similar pattern, with a dip in mid-January to 1.2M, but a recovery to over 2.1M by early March.

Lastly, Empower® showed variable download numbers, with a significant spike to 122K in early February. Weekly active users for Empower® saw a peak of 325K in early March, an increase from the 247K at the start of the year.

For more detailed insights and app performance analytics, Sensor Tower's comprehensive data platform is the go-to source.